Why Do Kajabi Emails Go To Spam?
We’ve all been there. You spend hours crafting the perfect Kajabi email, hit “send”, and then…nothing. You’ve checked your spam folder only to realize that your email is there, seemingly lost among a sea of weird solicitations, Nigerian princes, and slimy-looking advertisement — all thanks to Kajabi emails going to spam.
So, what’s the deal? Well, I’m here to answer all your questions and tell you exactly why this is happening and what you can do to make sure your hard-crafted Kajabi emails are headed straight to the inbox, not the trash can. Let’s get started.
Why Are Kajabi emails going To Spam?
The answer is relatively simple and it comes down to a few key factors.
Complicated HTML coding: Your Kajabi emails need to contain just the right amount of HTML coding for them to go through or else your emails could be marked as spam. Too much or too little coding and that’s when you end up with your emails in the spam folder. Check to make sure your coding isn’t too complex.
No personalization: You know how when you see the recipient’s name in the email you’re getting? That’s what personalization does. If you don’t have any personalization in your email, most email providers will treat it as a generic email and that’s when you’ll usually see your Kajabi emails going to spam.
Subject Lines: The subject lines of your emails make all the difference. Your subject line needs to be appropriate and enticing enough to get people to open the email; otherwise, your email is going to get marked as spam. Avoid using too many capital letters, overly aggressive language, and too many exclamation points.
Third-party email provider: If you’re using a third-party email provider for your Kajabi emails, such as MailChimp or Constant Contact, this could be the root of the issue. Many email providers have strict guidelines that need to be followed in order for your emails to get sent directly to a person’s inbox. If they don’t comply, your messages will end up in the spam folder.
What Can I Do To Stop Kajabi Emails Going To Spam?
Don’t worry, there’s plenty you can do to make sure your Kajabi emails are going straight to the Inbox.
HTML debugging: Start by making sure your HTML coding is compliant with the services’ guidelines. Make sure the coding isn’t too complex or excessive. If it is, this could be the root of the issue.
Personalization: It’s vital to make sure you include personalization in your emails. Try using the recipient’s name or location in the email to make it seem more authentic.
Subject lines: Be sure to craft engaging, appropriate subject lines. They should be enticing and eye-catching, but not overly aggressive.
Whitelist your emails: Whitelisting emails ensures that your emails go directly to the recipient’s inbox, instead of the spam folder.
Avoid overusing images: Too many images in your emails tend to be flagged as spam. Try making your emails as text heavy as possible and include only one or two images.
Final Thoughts
Getting your Kajabi emails to the inbox means starting from zero and carefully ensuring that your emails meet all the guidelines. No one wants to see their hard work end up in the junk folder, so take a few extra minutes and make sure your emails meet all the requirements. That way you can rest assured that your Kajabi emails are going to the right people, every single time.